Data Integration Platform

Contents

Overview

Once you have stored your customer records in a Janrain database, the Data Integration Platform (DIP) exports these records to your existing marketing activation tools so you can deliver personalized messages and improve the performance of your existing marketing technology investments.

Tools that Integrate with DIP

Janrain has validated the following systems for integration with DIP:

Customer Relationship Management (CRM)

Email Service Providers (ESPs)

Marketing Automation

For systems not listed here, data can be extracted using our APIs. Contact Janrain for additional information.

Configuration

Janrain will configure and deploy a connector to the requested system after you have provided the following information:

Example mapping:

Janrain Target System
uuid id
email email_address
givenName first_name
familyName last_name
primaryAddress.mobile cell_phone